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Article — September 2023 · Xebia

Balancing In-House Strengths with Expert Support: A Strategic Approach to Sourcing

Discusses strategic sourcing, operating models and how organizations can balance internal capabilities with external expertise while building sustainable technology organizations.

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Article — March 2023 · Xebia

Together We Build an Engineering Culture

Foundational article co-authored with Marcel de Vries introducing the Engineering Culture model, explaining why every organization is becoming an IT company and how culture, technology and leadership must evolve together.

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Article — November 2022 · Xebia

The SPACE Framework: Our View on Satisfaction and Well-Being

Explores developer productivity through the SPACE framework and challenges traditional productivity metrics by emphasizing satisfaction, well-being and flow as key indicators of a healthy engineering organization.

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Article — May 2022 · Consultancy.nl

8 Tips voor het Implementeren van Nieuwe Technologie

Practical lessons on technology adoption, organizational change and transformation leadership — drawing from hands-on experience leading large-scale cloud and DevOps transformation programs.

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Article — January 2022 · BlogIT.nl

Innovatie & Cultuur

Perspectives on innovation, culture and creating high-performing organizations in a world where technology is increasingly central to business survival.

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Whitepaper — June 2023 · Xebia

6 Misconceptions About Engineering Culture

Addresses the most common misconceptions around engineering culture and explains why culture is critical for innovation, competitive advantage and attracting top talent. Contributor.

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Whitepaper — January 2023 · Xebia

Building Engineering Cultures

A practical framework for creating high-performing engineering organizations through eight pillars covering technology, leadership, operating models, knowledge sharing, developer experience and organizational transformation. Lead author.

LEAD Podcast

A show by René van Osnabrugge and Geert van der Cruijsen on building great engineering cultures.

All episodes on YouTube →
#32 - Endings are just new beginnings (but also endings)
Episode

#32 - Endings are just new beginnings (but also endings)

René and Geert reflect on the journey of the LEAD Podcast, what they've learned, and why every ending is also the sta...

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#31 - Core vs. Context: Focus on What Really Matters
Episode

#31 - Core vs. Context: Focus on What Really Matters

A conversation about strategic focus — how engineering leaders can distinguish the work that truly differentiates fro...

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#30 - Future of Software Development in the AI Era
Episode

#30 - Future of Software Development in the AI Era

What does AI mean for the software developer's role, the engineering team, and the delivery pipeline? René and Geert ...

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#29 - Dark Clouds or Bright Horizons for the Dutch government?
Episode

#29 - Dark Clouds or Bright Horizons for the Dutch government?

A candid discussion about digital transformation in the Dutch public sector — the challenges, the progress, and what ...

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#28 - Future of IT Leadership with Marcel de Vries from Xebia
Episode

#28 - Future of IT Leadership with Marcel de Vries from Xebia

Marcel de Vries joins René and Geert to discuss what IT leadership will require in the next decade — and how the role...

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#27 - Looking back at 1 year of LEAD Podcast and 2025 predictions
Episode

#27 - Looking back at 1 year of LEAD Podcast and 2025 predictions

One year of LEAD Podcast: what we learned, what surprised us, and what we think 2025 holds for engineering culture an...

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#26 - A look under the hood of Toyota's Connected Platform Engineering Journey
Episode

#26 - A look under the hood of Toyota's Connected Platform Engineering Journey

How one of the world's largest manufacturers is building a connected platform engineering capability — the culture, t...

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#25 - Reviewing the State of DevOps
Episode

#25 - Reviewing the State of DevOps

An annual tradition: reviewing the State of DevOps report and discussing what the data means for engineering leaders ...

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#24 - Kubernetes: From running containers to a Cloud Native OS (with Chris van Sluijsveld)
Episode

#24 - Kubernetes: From running containers to a Cloud Native OS (with Chris van Sluijsveld)

Chris van Sluijsveld joins to discuss the evolution of Kubernetes from container orchestrator to full cloud native op...

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#23 - Crafting a culture that makes vision happen
Episode

#23 - Crafting a culture that makes vision happen

Strategy is easy. Execution requires culture. How do engineering leaders build the culture that actually converts vis...

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#21 - The difference between speaking and being understood
Episode

#21 - The difference between speaking and being understood

Communication in engineering organisations: why technical leaders consistently struggle to translate their thinking i...

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#22 - Learn today and lead tomorrow with a learning organization
Episode

#22 - Learn today and lead tomorrow with a learning organization

Building a learning organisation is not a training programme. René and Geert discuss what it really takes to build a ...

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#19 - The Uniform Tech Stack Fallacy: Embracing Diversity for Success
Episode

#19 - The Uniform Tech Stack Fallacy: Embracing Diversity for Success

The argument for standardising on a single tech stack sounds compelling. But does uniformity actually deliver the ben...

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#20 - Rebuild or Refactor? - That is the question!
Episode

#20 - Rebuild or Refactor? - That is the question!

One of the most consequential decisions in software: do you rebuild from scratch or refactor incrementally? René and ...

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#17 - Quantum Leap with Hanna Engel
Episode

#17 - Quantum Leap with Hanna Engel

Hanna Engel joins to discuss quantum computing: what it actually is, when it becomes relevant for enterprise engineer...

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#18 - High Performing Engineering Teams
Episode

#18 - High Performing Engineering Teams

What separates engineering teams that consistently outperform from those that struggle? René and Geert break down the...

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#15 - The role of UX in Software Development with Dean Schuster
Episode

#15 - The role of UX in Software Development with Dean Schuster

Dean Schuster joins to discuss why user experience is not a handoff at the end of the development process — and how e...

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#16 - Architecture without architects
Episode

#16 - Architecture without architects

What happens when you distribute architectural responsibility to the teams that actually build and run the systems? T...

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#13 - The importance of an engineering culture with Jennifer Wadella
Episode

#13 - The importance of an engineering culture with Jennifer Wadella

Jennifer Wadella on why engineering culture is not a soft topic, what organisations get wrong about it, and what lead...

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#14 - Measuring what matters
Episode

#14 - Measuring what matters

Metrics are only useful if you're measuring the right things. A conversation about engineering metrics, vanity measur...

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#11 - Debugging the Human Factor with Arthur Doler
Episode

#11 - Debugging the Human Factor with Arthur Doler

Arthur Doler on the human factors in software engineering — the psychological and social dynamics that determine whet...

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#12 - Decisions, Decisions: The Art of Thinking Critically with Laïla Bougriâ
Episode

#12 - Decisions, Decisions: The Art of Thinking Critically with Laïla Bougriâ

Laïla Bougriâ on critical thinking, decision-making under uncertainty, and how engineering leaders can improve the qu...

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#09 - FinOps: Controlling the price of progress
Episode

#09 - FinOps: Controlling the price of progress

Cloud costs out of control are a symptom of something deeper. A conversation about FinOps as a cultural and organisat...

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#10 - A message about choosing the right architecture from Adam Ralph
Episode

#10 - A message about choosing the right architecture from Adam Ralph

Adam Ralph on architectural decision-making: how to choose the right architecture for your context, and why the wrong...

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#07 - Growing a DevOps Mindset
Episode

#07 - Growing a DevOps Mindset

DevOps is not a toolchain. It is a way of thinking about the relationship between building and running software. A co...

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#08 - Enabling a new generation of developers @ GitHub (with April Edwards)
Episode

#08 - Enabling a new generation of developers @ GitHub (with April Edwards)

April Edwards from GitHub on developer productivity, the tools and practices that genuinely help engineering teams sh...

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#04 - Stacking success with Developer Experience @ LEGO
Episode

#04 - Stacking success with Developer Experience @ LEGO

How LEGO built a developer experience programme that made their engineering teams measurably more productive — and wh...

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#05 - Ops we did it again: A discussion about SRE
Episode

#05 - Ops we did it again: A discussion about SRE

Site Reliability Engineering: what it actually means, how it differs from DevOps, and whether it is the right model f...

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#06 - (Em)Powering Startup Engineering Culture @ Atlas
Episode

#06 - (Em)Powering Startup Engineering Culture @ Atlas

How do you build an engineering culture from scratch in a high-growth startup? A conversation with the team at Atlas ...

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#03 - Is DevOps dead or evolving with Platform Engineering?
Episode

#03 - Is DevOps dead or evolving with Platform Engineering?

Platform Engineering is the new DevOps — or is it? René and Geert debate whether Platform Engineering is a meaningful...

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